hmi display
This project focuses on creating one or more user interface views for a fully digital cockpit of a Cupra electric vehicle. The design eliminates all analog elements and is crafted to reflect the bold and dynamic identity of the Cupra brand.
Year
2023
Project
Digital Cockpit
Service
UX/UI
User Archetype
Tech-Smart
Confident with digital tools and expects a smooth, modern interface.
Efficiency-Focused
Wants quick, clear info with minimal distractions.
Design-Oriented
Appreciates sleek, stylish design that matches Cupra’s bold aesthetic.
Trend-Aware
Follows EV and connected car trends; expects cutting-edge features.
Customization-Driven
Enjoys personalizing settings to match her preferences.
